Insurance is accepted by all major vision insurance plans including VSP Vision Insurance as an out-of-network provider. The best way to use your insurance is to buy eyeglasses online at, and then submit our receipt to your vision insurance plan for an out-of-network reimbursement.

Because most optical stores accept vision insurance for payment, they have increased all the prices of their prescription glasses and lenses. We skip this price inflation and offer lower prices to begin with. By using your out-of-network benefits and buying at, you get the most out of your vision insurance plan. 

The eyewear benefits you receive after buying glasses online at are determined by the out-of-network benefits package offered by your vision insurance plan. This table shows examples of the the out-of-network benefits offered by the major vision insurance plans:

Comparison of out-of-network plan benefits you may have* VSP Vision EyeMed, Cole, ECPA Davis Vision Block Vision
  You pay You get an allowance up to
Select any eyeglass frame Usually 65% of average retail price $47 $45 NA $45, $55, or $70
Plastic lenses
Single vision
Progressive lenses





Lens Options
Scratch coating
UV coating
A/R coating

Nothing Nothing NA Nothing
Co-Payment $0 You pay $0-$40
Frequency Unlimited Once a year, or once every two years

* There are many variations of plan benefits, and this table is meant as a guide only. You must contact you plan administrator to determine the exact details of your plan. is dedicated to clarity and honestly in the pricing of all of the products and services that we offer.  We have a large catalog and pricelist for glasses frames, and we also have a lens pricelist. The way the eyewear industry works is that most eyewear stores expect you to use your vision insurance plan when you come into their store. So, they increase the prices of their eyeglasses and lens offerings, knowing that they will have to discount it when they sell it to you.

We just offer lower prices for eyeglasses online at the beginning. We urge you to review the after-vision insurance pricing of your frames and lenses, and then compare that to our online glasses offering. If you can still get a better price/choice package for your needs from a local optical store using your vision insurance, then you can buy your glasses there knowing that no better package is available to you.

Most vision insurance plans offer out-of-network benefits. This means that if you buy glasses, reading glasses or sunglasses online at, you can submit the receipt to your vision insurance company and still get some reimbursement. Every vision insurance plan is different, so you must contact your vision insurance plan administrator to find out the exact benefits that you get in your own vision insurance plan.

The eyewear industry does not provide consumers with much information about buying eyewear. We want you to have as much information as possible so that you can make an informed decision.

Eyeglasses Categories

There are many different types of prescription glasses that are out there.  For example,  there are rimless eyeglasses, titanium eyeglasses, plastic eyeglasses, and flexible eyeglasses.  You can also get eyeglass frames with sunclipsclip on sunglasses attachments to turn regular eyeglasses into prescription sunglasses.

Designer eyeglasses are worn by celebrities and by us common folk.  Visit our Celebrity Eyewear section to see what the stars are wearing.  Or, browse our most popular eyeglasses to see what everybody else likes.


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