Saint Laurent Eyeglasses is the recently re-introduced and re-branded line from the venerable fashion house, Yves Saint Laurent. Founded in 1961, Yves Saint Laurent was the first couture house to introduce, in 1966, the concept of luxury prêt-à-porter with a collection called “Saint Laurent Rive Gauche”, synonymous with youth and freedom, setting a first critical step in the modernization of fashion and revolutionizing the socio-cultural landscape. Throughout the years, the House kept true to its identity of absolute modernity and today it is one of the most prominent fashion houses of the twentieth century. Under the “Saint Laurent Paris” brand name, it offers a broad range of women’s and men’s ready-to-wear products, leather goods, shoes, jewellery and eyewear. In April 2016 Anthony Vaccarello has been appointed as Creative Director of the House.